1954 Ford F100 Pickup

- Fully Restored
- 390 V8
- Wood Bed
- Automatic Transmission
- Original Books/Manuals

(Please note: If you happen to be viewing this 1954 Ford F100 Pickup on a website other than our Garage Kept Motors site, it's possible that you've only seen some of our many photographs of the truck due to third-party website limitations. To be sure you access all the more than 130 photographs, as well as a short start-up and walk-around video, please go to our main website: Garage Kept Motors.)

“You get more truck for your money with Ford Triple-Economy Trucks for 1954” – Ford magazine advertisement

According to the advertising copywriters, the promised “triple economy” included “new gas-saving power, new driver-saving efficiency, and new money-saving payload capacity.” Regardless, the new-style '54 Ford pickups were a breakthrough design destined to become a classic. So much so that Tonka would create a number-one seller toy re-creation (itself a classic now), and even today, Christmas-tree ornaments of the red Ford '54 pickup are still popular.

Offered here is a 1954 Ford F100 Pickup, fully and professionally restored to perfection. And of course, it's red! The truck's interior is finished in gray with red accents and exhibits the same, as-new, stock appearance as the exterior. The truck's five-digit odometer reads 49,992 miles.

The F100's exterior red paint—likely the number-one color choice on these trucks back in the day—is perfect. The flow of the color across the beautifully formed fenders is a very satisfying sight. Smooth, even application yielded a perfectly glossy, deep shine across every body panel. The same is true for the ivory-color painted front grille. Black running boards and bumpers are fitted. The truck's sheet metal is all in excellent condition free of any dings, dents, or abrasion. Chrome on the body is limited to the side mirrors, headlight bezels, window trim, drip rails, and door handles, and all of it in excellent, high-shine condition. Factory badging includes the Ford-logo hood emblem, “V8” emblem (with accent trim) in the grille, “Ford F100” emblems on the sides of the hood, and “FORD” embossed in the tailgate. Red-painted steel wheels, with Ford-embossed chrome hubcaps and chrome trim rings, are mounted with Hankook® Optimo H724 tires.

Inside, the truck's restored interior is stock in every respect with the single addition of a Stewart Warner® engine-coolant temperature gauge mounted below the dash. Door trim is of gray flat panels with original window and door handles; push-levers operate the vent windows. The two-spoke, black standard steering wheel wears a Ford-script center with five stars. It frames an almost art-deco, trapezoidal instrument surround for the 90mph speedometer and warning lights. The shifter for the automatic transmission is mounted on the steering column. The truck's full dash is painted in the body color with a thin chrome strip running across; pull-lever controls and the ignition are on the lower dash facing the driver. Gray vinyl upholstery covers the bench seat, with red-vinyl trim on the sides. New black rubber matting covers the floors. Cabin glass is clear and free of damage.

The cargo-bed floor has been completely renewed with all eight wood boards refinished and stainless-steel trim adjoining each board. Walls in the cargo area and the reverse side of the tailgate all exhibit the same high-quality red finish undamaged in any way.

Under the hood, a non-original 390-cubic-inch V8 fits perfectly in the clean, well-organized engine bay. The engine block is properly painted “Ford blue,” and other engine surfaces are free of chrome add-ons and so retain a strong kinship to the rest of the truck. The only shiny bit is the aluminum radiator. Viewed from below, the chassis is clean, straight, complete, and undamaged. Focal points include the lower surfaces of the engine, lower body and cargo-bed surfaces, and the full-length, performance, dual-exhaust system with chrome tips.

The truck's original literature and manuals are included in the sale.

While the more than 130 high-definition photographs and the short walk-around-and-startup video available on the GarageKeptMotors website showcase this outstanding '54 Ford F100 in detail from every angle, including from below, we expect and encourage in-person inspections at our Grand Rapids, Michigan showroom. Please call to arrange an appointment in advance as our showroom is not open to the public. And feel free to get in touch anytime by phone or email if you have questions.

In a 2017 article entitled “Why Now's the Time to Invest in a Vintage Ford Pickup Truck,”

Bloomberg answered the headline with this: “While the first-generation F-1 is special, it's the second-generation 1953-1956 segment that's most desirable and collectable….” We think it's hard to disagree with Bloomberg. And they don't come any more desirable than this lovely red '54 F100.